Our work says it all

Over the years we’ve written about an extraordinary range of products, companies, services and subjects. Here are some, from A-Z.

Agriculture
Afrivet

Beauty
Cosmetics & Perfume: Innoxa; Harriet Hubbard Ayer; Sally Hanson; Jane Seymour

Communications
Advertising bodies: Advertising Standards Authority; Advertising Benevolent Fund
Media: Africa Industrial Buyer; Business Blue-Book; Avusa ― Corporate, Sunday Times, Financial Mail, Business Day, The Weekender, Daily Dispatch, The Herald, Soccer Life, Sowetan; Primedia Outdoor; Newsweek; Superbrands
PR/Advertising: Matagari Integrated bmc (formerly Integrated Communications); CH Communications (PR) — Bandito’s, Energizer, Jurgens Ci, Ocean Basket, READ
Packaging: Consol Glass (glass and paper)

“Having imagination, it takes an hour to write a paragraph that,
if you were unimaginative, would take you only a minute.”
Franken P. Adams, Half a Loaf, 1927

Fund Raising
Direct Marketing Services (DMS) — CHOC, Franciscan Friars, Mission Without Borders, Salvation Army; Phutadichaba Old Age Home, Alexandra Township (through FNB)
Operation Hunger
SPCA

Home Affairs
Big whites: Frigidaire
Bricks: Coronation
Electricity providers: Eskom; National Electricity Regulators
Entertaining: Eetrite
Estate developments/Property: Clarens Mountain Estate; Bradford McCormack; Auction Inc.
Finance: S.A. Home Loans
Furniture: Grafton Everest; Greaves & Thomas; Bradlows
Household products: Reckitt & Colman

Health issues
Well-being: Biodanza (Dance with Life)
Children’s ailments: Smith-Kline Beecham
HIV/AIDS programmes: S. A. Department of Education; ExxconMobile, Belgium (Africa programme)
Hospital & ethical products: Smith & Nephew Hospitals Division; Ethimed Division of Noristan Limited
Knee replacements: Osteal, France
Osteoporosis: Bone & Breast Care Centre
Private clinics: Netcare

“Writing is easy: All you do is sit staring at a blank sheet of
paper until drops of blood form on your forehead.”
Gene Fowler

Human Resources
Standard Bank Human Resources; Ancor Manpower Dynamics

Leisure & Pleasure
Game Lodges: Mabula, Bakubung, Kwa Maritane (Stocks Leisure); Thula-Thula; Zebra’s Nest
Golf Estates: Elements; Simola
Hotels: Holiday Inns (Southern Sun); Kaross; Edward Hotel (Durban)
Tourism: Satour (S A Tourist Corporation)
Sex aids – under wraps!

Money matters
Banks: ABSA; Standard; Nedbank; French Bank; The Perm
Credit cards: Diner’s Club, MasterCard
Financial information/data (IT): I-Net Bridge
Insurance: Standard Bank Insurance
Accounting: Gobodo Forensic Accounting
Gambling: Golden Rhino (international); Jacaranda Casino, Abuja, Nigeria

Mind Muscle
Training: Corporate IQ
Higher learning: Wits University; Rapid Results College; Birnam Business College
Law: Natal Law Society
Mining: Anglo American, Rustenburg Platinum
Technical: AECI; Duropenta; KV3 Engineering; Civil Engineering Contractor magazine; Kerizzma Steel; Metal Connection

“A writer is somebody for whom writing is
more difficult than it is for other people.”
Thomas Man, Essays of Three Decades, 1947

Tickling the Palette
Cold drinks: Yogi Sip
Food: Tongaat Group (Denny Mushrooms, Maybury Soups); Nestlé (Food & Nutritional Products)

Transport
Airlines: South African Airways; Voyager loyalty programme
Motor cars: Porsche; Nissan; GM dealership; Toyota dealership (McCarthy Group)
Commercial vehicles: M.A.N.; Denel (truck division)
General: Transnet Tyres: Dunlop & India
Post: S.A. Post Office – well, letters do travel!

NB: Sample scripts and copy decks for brochures, direct mail campaigns, videos and websites can be e-mailed on request.

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